Thank you for 20k TikTok Follows!
It’s been an exciting year for Bugalugs! We have grown so much, both our team, our product range and of course our TikTok following. This week marks us hitting 20k likes on TikTok and we’d just like to say a huge thank you to all the support our customers have shown us over the past year of being active on TikTok. We’ve shared so many amazing moments with you and we’ve been so fortunate to be able to see our products being used on your fur-babies.
Where it began
As a little ‘20k round-up’ we thought it would be nice to share some of our favourite TikTok memories with you, our loyal customers. So, we thought it was only right to start off from where it all began… our first ever TikTok post. Max stealing the baby’s car. Max, the original ‘Bugalugs’ is our CEO’s dog and is the face of the brand. This cheeky chap is lucky enough to have 2 human sisters and often enjoys a car ride with them. However, we don’t imagine he got very far in his little sister’s plastic car!
Pets at Home
Although Max wasn’t getting far in his stolen plastic car, his face was certainly getting taken to new heights, and when we launched in Pet’s at Home, Max was the first to visit the store and see his face on the shelves. This was a huge moment for us on TikTok and was the most viewed video on our page… up until that point.
Along came Floofy Koda
With all this expansion, Max needed help. It’s hard being the perfect CEO, model, and all-round good boy, so Koda came in to help. Koda is our Social Media Manager, Mollie’s dog. A majestic boy with a big heart and the biggest amount of floof you’ve ever seen. Koda was more than happy to oblige and has been our model ever since. He seems pretty happy about it!
Our First Viral Video
With all the love Max and Koda were getting on our TikTok page, their pawents were feeling a little left out. So, our team started to get involved in some TikTok videos of their own. And that marks our first ever viral video - all thanks to Danielle and Mollie acting a little silly at Ragley Hall DogFest in 2023. Speaking of DogFest, you can catch us at Harewood Dogfest this year (2024) and perhaps even star in a TikTok video of your own, because we always like to share posts from our supporters.
Which brings us to another viral video starring Tiggs the Cockerpoo. This video managed to hit over 500k views which helped to launch our brand-new No-Rinse Paw Cleaner into the World – now one of our best-sellers. The Paw Cleaner helps to clean paws and made sure Tiggs was kept sparkling, much to the happiness of his Mum – just look at that smile!
Santa Paws
More recently, Sarge has joined the team and definitely made an impact with his first ever TikTok video which managed to hit 42k views. Sarge’s Mum, Chelsea, our Marketing Executive, is a huge fan of Halloween and you can tell with this video. Sarge, however, prefers Christmas and even came into the office dressed as Santa Paws. Santa Paws brought lots of nice treats and helped us to launch our Christmas scents on TikTok. These were a huge hit and sold out quickly, so make sure you grab yours first this year by keeping up-to-date with us on TikTok.
Christmas inspired some crazy ideas, including light up Christmas jumpers, an office rave, and a Christmas Jumper competition, all of which were documented on TikTok. So, make sure you check out it!
Yearly Round-up
Since Christmas, we’ve been kept busy with new product launches, new range releases, and the busiest Crufts we’ve attended to date. We can’t thank you enough for all the support you’ve shown us, and we are excited for what the next year has to bring! But for now, here’s a yearly round-up of our TikTok page.
